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Most founders still agonize over what to call their dream. Are they right to invest so much energy and time — or would any random string of letters be fine? Hackers/Founders creator Jonathan Nelson shares his take.

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Doug Menuez began photographing Steve Jobs in 1985, and then he spent 15 years immersed in the booming world of Silicon Valley innovation. Take a step back in time to see young titans in action.

How World of Warcraft might just save humanity, how Europe isn’t dead, and how you can help a legendary designer read his own obituaries. It must be Friday; today’s must-read stories are all about death.

Today’s must-read stories from around the web include a pointed critique of the design profession, an interview with Christo, and a horror story of life as an entrepreneur in Silicon Valley.