How do you get people to embrace a new product, program or concept of yours? Turns out, enticing features and compelling messaging aren’t enough, say innovation experts Loran Nordgren PhD and David Schonthal. They share the four frictions that could be getting in the way of your best ideas — and why they matter.
Business
Comparing yourself to others is a sure route to misery — 5 ways to turn it into action instead
Most of us are familiar with the icky feelings that arise when we see acquaintances sharing their triumphs and successes on social media. Authors Liz Fosslien and Mollie West Duffy tell you how to take our discomfort — and use it to better understand ourselves and what we want.